Science Fiction
Dictionary
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
 |
MS InPrivate Browsing May Cut Off Google's Air Supply
InPrivate Browsing is a nifty new feature of Microsoft's latest version of Internet Explorer (IE). Not coincidentally, this feature will also help Microsoft in their fight with Google, which has not been going well lately.
Google provides about 70% of all the world's search results, giving them the advantage in delivering ads and acquiring knowledge about users. Microsoft delivers a miserable five percent of search results. MS, on the other hand, owns Internet Explorer, which is the web browser choice for about 70% of users.
InPrivate Browsing is a privacy feature that can be enabled by users of MS's IE browser. It controls whether or not the browser saves the history of URLs visited, cookies and other Internet data. It gives users a tool to control how websites (and advertisers!) make use of their browser.
Internet Explorer also comes with built-in selections for in-bar search that cut Google out of the equation. This fights directly with the Foxfire default use of Google as search engine.
One of the key competitive advantages that Google has enjoyed over Microsoft is its ability to correlate important information about specific users. What has the user searched for? What sites has the user visited? What brands does the user like?
Google's recent acquisition of DoubleClick, one of the largest Internet advertising companies, would provide Google with yet another vast storehouse of information about user activity, which they can combine with what is already being tracked by Google's vast network of servers.
Knowledge about users is Google's air supply; without this information, Google's search function loses its specificity. Their ability to provide advertisements that are targeted to a specific user's interests is also endangered. A Google with less information about users is a less usable Google.
Read Internet Explorer 8 To Include 'Stealth' Privacy Mode for more details about InPrivate browsing.
Scroll down for more stories in the same category. (Story submitted 8/27/2008)
Follow this kind of news @Technovelgy.| Email | RSS | Blog It | Stumble | del.icio.us | Digg | Reddit |
Would
you like to contribute a story tip?
It's easy:
Get the URL of the story, and the related sf author, and add
it here.
Comment/Join discussion ( 3 )
Related News Stories - (" Computer ")
Jetson Orin Nano Super 70 Just $249
'Rayno folded up the microterm and tucked it back inside his jumper.' - Bruce Bethke, 1983.
Automatic Bot Traffic Is 38 Percent Of HTTP Requests
'there were so many worms and counterworms loose in the data-net...' - John Brunner, 1975
Neuroplatform Human Brain Organoid Bioprocessor Uses Less Electricity
'Cultured brains on a slab.'- Peter Watts, 1999
AI Worms That Spread
'...there were so many worms and counterworms loose in the data-net now' - John Brunner, 1975.
Technovelgy (that's tech-novel-gee!) is devoted to the creative science inventions and ideas of sf authors. Look for the Invention Category that interests you, the Glossary, the Invention Timeline, or see what's New.
Science Fiction
Timeline
1600-1899
1900-1939
1940's 1950's
1960's 1970's
1980's 1990's
2000's 2010's
Current News
Robotic Barber Programmed With a Number of Styles
'He found a barber shop which, he thought, would be good for an idle hour.'
Humanoid Boxing Robot KO's Opponent - It's A Knockout!
'Thirty rounds of fighting is tough work. Even for machines.'
Caterpillar Electric Mining Loader Not Yet Ready For Moon
'...the excavations were already in progress, for he saw gray slopes of rubble.'
Centipede Robots Down On The Farm
'...the walking mills of Puffy Products began to tread delicately on their centipede legs across the wheat fields of Kansas.'
Anthropic's Claude AI Creates Legal Citation From Whole Cloth
'Here is a Clerk that would work incessantly, and neither eat, sleep, want payment, or grumble.'
Students Vie For Lunar Regolith Mining Robot Prize
'About time you got here,' the astronaut said.
'They Erased My Memory' Says Ariana Grande
'...using a neutralizing electronic impulse.'
Solitary Black Hole Wanders In Space
'...the Hole is something like a vortex or a whirlpool?'
Spaceplane From Virgin Atlantic
'ZARNAK, YOU'RE TO COMMAND A SCOUTING EXPEDITION --- FIND OUT WHAT THIS IS ALL ABOUT!'
DARPA Wants 'Large Bio-Mechanical Space Structures'
'These are your rudimentary seed packages... Some will combine in place to form more complicated structures.'
Robot Hand Creeps Along, Separate From It's Owner
'The crawling... object was V-Stephen's surgeon-hand...'
Taikonauts Exercise In China's Tiangong Space Station
'Joe got out the gravity-simulator harnesses...'
Korean Exoskeleton Suit F1 Helps You Put It On
'Better late than never.'
Have AI Researchers Given Up On 'Bio-Babies'?
'You couldn't have the capstone without the pyramid to hold it up.'
Bunker Busters and Bore-Pellets
'The first revelation of the new Soviet bore-pellets.'
'Spikeless' Brand Swizzle Stick Detects Spiked Drinks
'the unobtrusive inspections with tiny remote-cast snoopers...'
