 |
Targeted Audio Ads On Your Cell Phone
TargetSpot is working to bring targeted mobile audio advertisements to mobile radio users. The ads will play during Slacker music streams on various smartphone platforms, including the iPhone, Android and BlackBerry handsets.
Want to offer Blackberry owners free appetizers at your bar if they bring along three coworkers? Insert an ad during their commute, gym or lunchbreak listening. Slacker and Targetspot won’t be the only ones trying this concept; mobile app developers have already experimented with targeted mobile display ads, and any app that works better with headphones would be a potential candidate.
This development does not surprise those of us who grew up in the era of the transistor radio; the modern cell phone is a radio, after all.
Science fiction writer J.G. Ballard envisaged cell phones with free services - in exchange for listening to advertisements; read more about Ballard's free telephone calls in his 1963 story The Subliminal Man.
Via Wired.
Audio advertisements, which interrupt the free version of the service every so often with a 30-second spot, are partly responsible for Pandora’s success. But mobile offers a potentially more significant opportunity for advertisers as interactive radio migrates to the cellphone in addition to the computer.
Scroll down for more stories in the same category. (Story submitted 2/26/2010)
Follow this kind of news @Technovelgy.| Email | RSS | Blog It | Stumble | del.icio.us | Digg | Reddit |
Would
you like to contribute a story tip?
It's easy:
Get the URL of the story, and the related sf author, and add
it here.
Comment/Join discussion ( 1 )
Related News Stories - (" Media ")
'Facetime Facelift' Beautifies Video Chats
Always look your best - on Facetime.
Meeting Wendy Of Wendy's
Wendy of Wendys meet Rondald of McDonald's.
Narrative Science And Phil Dick's Homeostatic Newspaper
'The structure... was once a great homeostatic newspaper, the New York Times.'
BookTrack Adds Sound To Books
I really don't think this is a very good idea. Readers?
Technovelgy (that's tech-novel-gee!) is devoted to the creative science inventions and ideas of sf authors. Look for the Invention Category that interests you, the Glossary, the Invention Timeline, or see what's New.
Current News
BrainEx Restores Some Activity To Severed Pig Head
'... they placed the brain in a special solution, having all the properties of Nursing the brain cells.'
Yes, But Do Astrobees Have Lasers For Lightsaber Training?
'... Ancient weapons are no match for a good blaster at your side, kid.'
'Young Razorbacks Before Their Katanas Grow In'
'Twin robotic arms with gleaming three-foot sword blades unfolded from the forward hydraulic assemblies...'
A New Way To Run Into Things
'He made an adjustment, pointed the tube at the wall beside Etzwane, and projected a cone of light.'
'Metallic Wood' Strong Like Titanium, Floats In Water
'A metal... light as cork and stronger than steel...'
Seabreacher, H.G. Winter's 1939 Torpoon
'Ken lay full-length in the padded body compartment, his feet resting on the controlling bars of the directional planes, hands on the torpoon's engine levers.'
Abundant Robotics Autonomous Apple Harvester Robot
'... little machines, that went from plant to plant... cutting off the ripe fruit.'
Charging An Electric Car In 2019 (Video), 1912 (Photo) And 1894 (Fiction)
'Recharge the batteries... in almost every town and village...'
Japan Uses Explosives On Asteroid
'...a tiny, rocket-powered projectile, drove towards the mysterious bulk. It hit, exploding into a cloud of incandescent vapour.'
Get Your Speeder Flying Motorcycle From Jetpack Aviation
'The flycycles were miracles of compact design.'
FLIR Black Hornet 3 Palm-sized Drone
These drones can provide situational awareness beyond visual line-of-sight capability.
Dockworkers Protest Driverless Trucks
'It resembled conventional human-operated transportation vehicles, but with one exception -- there was no driver's cabin.'
Flying Car Concept By Kash Sirinanda
'Each one consists of a hub with many tiny spokes... On the end is a squat foot, rubber tread on the bottom...'
Unfurl The Future! Huawei Mate X versus Galaxy Fold
'A paper thin polycarbon screen unfurled silently from the top of the unit and immediately grew rigid.'
Amazon Echo And Google Home Should Have Morality Software
'The Dwoskin Morality Rating-Computer could 'spot the slightest tendency to deviation' from the social norm...'
China Building Robot Wives
'Want a life-companion, a pleasant one?'
