A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
Space Billboards Would Ruin Our View Of The Cosmos
A horrifying new study shows that it might be possible to ruin the greatest show on Earth - our view of the cosmos in the heavens - by overlaying it with cheesy advertising.
(Satellite’s reflective footprint and examples (Olympics logo and Eiffel Tower))
Space advertising is a promising although still futuristic concept for outdoor advertising and the subject of arguments about rational and sustainable space exploration. The existing approaches for space advertising can be divided into single-time events and multiple demonstration event missions. There are examples of the former such as logos on board a rocket, branded food delivery to the International Space Station, or even a car launched to space. However, in these examples, space advertising was merely a side-issue in a major space mission, whereas what we propose to consider is a dedicated space system. A long-term space advertising mission would rely on a complex satellite system orbiting the Earth and demonstrating pixel images to observers on the ground. In this case, an advertisement appears as a constellation of bright artificial stars formed into an image that can be observed in clear night sky for several minutes. Development of such missions has become a point of interest for a few space startups because the approach provides global Earth coverage and thus allows showing an advertisement to regions of high-demand multiple times.
(Via Satellite Formation Flying for Space Advertising: From Technically Feasible to Economically Viable.)
Science fiction writers must bear some responsibility, I suppose, by introducing this idea more than four generations ago.
The first person to think seriously about enormous sky advertisements (as far as I know) was Jules Verne. In his 1889 story In the Year 2889, he wrote about atmospheric advertising:
Everyone has noticed those enormous advertisements reflected from the clouds, so large they may be seen by the populations of whole cities or even entire countries.
(Read more about atmospheric advertising)
Other examples of this idea in science fiction include the Orbiting Casino Advertising Sign from One Against The Legion (1939) by Jack Williamson, the permanent skywriting from Soap Opera (1953) by Alan Nelson and the lunar advertisement from Watch This Space (1957) by Arthur C. Clarke.
Scroll down for more stories in the same category. (Story submitted 1/3/2023)
Follow this kind of news @Technovelgy.
| Email | RSS | Blog It | Stumble | del.icio.us | Digg | Reddit |
you like to contribute a story tip?
Get the URL of the story, and the related sf author, and add
Comment/Join discussion ( 0 )
Related News Stories -
NASA Tests Prototype Europa Lander
Why have legs if they don't walk around? Just asking.
NASA's Psyche Mission To Metal Asteroid Launches Thursday!
'We can even fuel the space ships and mine the Asteroid Belt for rare metals...'
Space Weather To Universe Weather
'It radiates outward in a cone which, by the time it has reached our section of space, is many lightyears across.' - Poul Anderson, 1953.
That's MOXIE! Terraforming Mars Baby Steps
'Drake was the young spatial engineer he employed to terraform the little rock.' - Jack Williamson, 1931.
Technovelgy (that's tech-novel-gee!)
is devoted to the creative science inventions and ideas of sf authors. Look for
the Invention Category that interests
you, the Glossary, the Invention
Timeline, or see what's New.
Wearable Energy Harvester
'... he had tightened the chest to gain maximum pumping action from the motion of breathing.'
Drones Participate In Buddhist Rites
'...a prayer wheel swung into view and began spinning at a furious pace.'
Anna Indiana AI Singer-Songwriter
'She is a personality-construct, a congeries of software agents'
Video Manicuring ala Schismatrix
'The program raced up the screen one scan line at a time'
'Feel the AGI' OpenAI Leader Now OpenWorship
'And are all the people willing to be governed by a machine?'
NASA Tests Prototype Europa Lander
Why have legs if they don't walk around?
Tailsitter Drone Aircraft For SAR
'...it was so easy for me to remain motionless in midair.'
Forward CarePod The AI Doctor's Office
'It's an old model,' Rawlins said. 'I'm not sure what to do.'
Mika The Robot-Boss
'the robot-boss was busy at the lip of the new lode instructing and egging the men on to greater speed...'
Yamaha Motoroid 2 No Handlebars Self-Balancing Motorcycle
'He rode the bike with an intense lack of physical grace...'
San Francisco Autobus
'THE autobus turned silently down the wide street...'
Should Your Car Decide If You Can Drive?
'Okay. Maybe the car was right...'
Lucid Dreams On Demand From Prophetic and Card79
'the peeper did not operate by virtue of its machinery alone, but by the reaction of the brain and the body of its user...'
Honda UNI-ONE Hands-Free Wheelchair Follows 100 Year-Old Design
'Noiselessly, on rubber-tired wheels, they journeyed...'
EBS-260 Handjet Free Hand Dot Matrix Printer
'McKie held a chalf-memory stick over the dusted surface.'
Sensitive, Soft Robot Skin
'...tinted material that had all the feel and appearance of human flesh and epidermis.'
More SF in the News Stories
More Beyond Technovelgy science news stories