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"We follow the scientists around and look over their shoulders. They're watching their feet: provable mistakes are bad for them. We're looking as far ahead as we can, and we don't get penalized for mistakes."
- Larry Niven

Orbiting Casino Advertising Sign  
  The mightiest billboard in the Solar System!  

This is the sign for the New Moon orbiting casino, an entirely artificial satellite.

But the rising sign, as it had been designed to do, held his eyes. A vast circle of scarlet stars came up into the greenish desert dusk. They spun giddily, came and went, changed suddenly to a lurid yellow. Then garish blue-and-orange letters flashed a legend:

Tired, Mister? Bored, Sister? Then come with me—The disk became a red-framed animated picture of a slender girl in white, tripping up the gangway of a New Moon liner. She turned, and the gay invitation of her smile changed into burning words: Out in the New Moon, just ask for what you want. Caspar Hannas has it for you.

“Anything.” Jay Kalam smiled grimly. “Even the System’s foremost criminals.”

Find health at our sanatoria! flamed the writing in the sky. Sport in our gravity-free games! Recreation in our clubs and theatres! Knowledge in our museums and observatories. Thrills, and beauty— everywhere! Fortune, if you’re lucky, in our gaming salons! Even oblivion if you desire it, at our Clinic of Euthanasia!

From One Against The Legion, by Jack Williamson.
Published by Astounding in 1939
Additional resources -

Compare to permanent skywriting from Soap Opera (1953) by Alan Nelson and Atmospheric Advertising from In the Year 2889 (1889) by Jules Verne.

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  More Ideas and Technology from One Against The Legion
  More Ideas and Technology by Jack Williamson
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