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"Advertising is the rattling of a stick inside a swill bucket."
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This is a great metaphor, for anyone who has sat in the back of a boat and watched the wake of the boat as it extends into the distance.
Purists may argue that a credit wake is not a gadget of some sort, and therefore not a suitable subject for this site. However, a credit wake is a technological artifact. And we all make long ones, starting when we get our first credit card; sometimes when someone buys a pre-paid card for toys that is in our names.
Although this is an early mention of the term, I don't think Simmons was the first one with the concept, but I can't cite an earlier reference. Comment/Join this discussion ( 1 ) | RSS/XML | Blog This | Additional
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